I own a photography business and have a business Instagram account which I love as it shows insights and engagement. This tool has helped me tailor and grow my following to close to 2,000 people. However, I had noticed a dramatic reduction in the amount of “likes” and “engagement” on my posts. Before the new update, I would receive around 300 likes with 1,500 people seeing my post and now I’m lucky to get 150 “likes” and 600 people seeing my posts. This is frustrating as it’s completely stunted my growth as a business and I’m helpless to do anything about it, even when I post at peak times. One of my peers had mentioned to me that the app now judges the percentage of followers that “like” your post within the first 10 minutes of you posting to determine how many of your followers will be shown your post. This has hurt me a lot as my posts now don’t get enough engagement to make it on discover pages or show up at the “top” of locations when I tag them. Not everyone uses Instagram everyday and if your following isn’t composed of hyperactive users, your posts will get completely pushed aside and buried. Please fix your algorithm so I can continue to grow my business and portfolio. I love Instagram and this app has been a huge benefit to reaching more consumers, please change it back, thank you.
leahg726 about Instagram, v36.0